Small Projects – brochures and signs

Alongside websites and display material, brochures and signs are two essential areas to consider. Both areas are now, thanks to new technologies much more flexible and affordable. Just like the …
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Small Projects – the remaining budget items to consider

Once the project website and the scope and detail of display material are under control there are a number of other key assets that I would always see as important. …
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Project Marketing Smaller Developments The Final Checkpoints

Over the past few weeks I have been looking at some of the important steps recommended for the successful marketing of smaller development projects. Before I finish this topic I …
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Display materials, converting early interest into sales

Smaller developments tend to share some common factors including, an established location, projects that are expensively finished or design driven, they can also be in sought-after in-fill locations, floor plan …
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Small Projects: Securing Results from an ROI Campaign

In this post I am going to look at the links between project websites, pre-sales, and the importance of display materials.

Firstly I wanted to briefly outline how the site …
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Start-up budget settings for Smaller Developments

In my earlier post last week I outlined some key budget settings to guide how the marketing spend for a small development project might be structured. I did this because …
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